#HUBCES : innovation trends spotted at CES Unveiled Paris
Par : HUB Institute
31 octobre 2015
Temps de lecture : 8 min
What to take away from the press conference?
Keynote: Philippe Wahl, CEO of the La Poste Group, Groupe La PosteIt is with enthusiasm that Philippe Wahl, CEO of the La Poste Group,appeared at the CES Unveiled Paris' press conference. Many changes are underway within the La Poste group to best meet the new expectations of individuals in the digital age. La Poste has started its digital transformation in its sixth century of existence with a particular interest in the Internet of Things, and more specifically for the Internet of Services.
« Whatever the technological change in our society, there will always be a boundary between the digital and the human. It is in this common space between the human and the digital is La Poste can be found. »Digital is a response to the disruption of La Poste's business model. The proof ? Its 80,000 postemen and postwomen are equipped with smartphones, making the group the first connected and integrated mobile fleet functioning as of today. The digital divide can not therefore affect postmen and -women because their tools have become digital. They have adapted and are making millions of people sign on their smartphones when they deliver a letter or package.
« In 15 years, there will be no more letters, you wont receive any anymore and you will send fewer and fewer of them. How can La Poste adapt to the disappearance of the transported message? The postal promise for the 21st century is to bring the human factor everywhere to the multitude, for all, every day thanks to digital.»La Poste will be present at CES Las Vegas to introduce new digital postal worker services (6 people from French provinces will show the technology they use for millions of people) and will unveil two connected objects as the basis for new postal services. But not only that: the group also unveiled its "French IoT Team", comprised of a selection of 15 startups winners of its "French IoT" program and four of its partners in the Digital Hub, the French industrial leaders: Legrand, Atol the Opticians Malakoff Mederic and BNP Paribas Real Estate.
The technological trends to look out for duirng the 2016 CESProfessor Shawn Dubravac, Chief Economist & Sr. Director of Research du CEA (the Consumer Electronics Association, organiser of the CES), presented the key trends that should guide the CES show in Las Vegas in January. Shawn first reminded us of the 5 pillars of big data, linked to his new book "Digital Destiny: How the new age of data Will transform the way we work, live and communiquer"
- Ubiquitous computing
- Cheap digital storage
- Proliferation of digital devices
- “Sensor”-ization of tech
- Ambient Sensing, aka the sensorisation of consumer technology
- Aggregated learning: devices were initially connected to share information and services between themselves but can now also learn collectively, inform systems continually and finally develop the best "use case" scenarios to identify the most appropriate way to respond.
- Building out the ecosystems: virtual (and augmented) reality is no longer just a matter of hardware, but also of the larger ecosystem around it - entertainment, content, distribution systems, networks...
- Actuation (the putting into motion): how is information digitalised? How is it pushed into a digital feedback loop?
Presentation of CES 2016 with Gary ShapiroGary Shapiro, President et CEO de CEA and internationally recognised innovation and digital trend expert, took a look back at the evolution of the CES and the key figures for the 2016 edition. The ambition of the CES: influence brands, markets... and the world! A bold ambition, but that is well reflected in the extent and quality of the event, seen as an international benchmark for innovation. France has an increasingly strong, and recognised, presence at CES: + 75% between the 2014 and 2016 editions. Indeed, France has the most startups in the space of Eureka Park at the 2016 CES compared to any other country except the United States! What to expect from CES 2016? Even more exhibitors (and even more French exhibitors), sensational Keynotes with experts from global companies like Intel and Samsung, more marketplaces (while existing ones continue to grow), the launch of approximately 20 000 new products, and a record number of entries for the CES Innovation Awards.
How to adapt your business to the Internet of Things?Speakers:
- Nathalie Collin, Directrice Générale Adjointe chargée du Numérique et de la Communication for La Poste
- Bruno Barlet, VP France for Legrand
- Fabrice Obenans, Marketing Director of Atol Les Opticiens
- Moderator: François Sorel, Journaliste for 01Net and BFM
From left to right: Bruno Barlet, Fabrice Obenans and Nathalie CollinKey points: La Poste Group La Poste is developing the Internet of Services with an ability to bring people to new services in a very simple way. How to extend a hand to people for their digital lives? The specificity of La Poste is a different value proposition that goes from your digital identity to being able to access all postal services digitally (La Poste plans to provide a mailbox that will be able to send packages). Bringing people into the digital age while ensuring control over their data in a simple way is one of the key objectives of the group. Citizens' digital identity thus appears as the next big revolution after that of data. La Poste also created the Digital Hub, a platform that allows individuals to manage his or her connected objects from a single interface. The success of this innovation is its ability to converge the physical and the digital within the connected home. To do this, La Poste namely created a partnership with Legrand to reflect on a combination between connected objects, the house and individuals. Atol the Opticians Atol is a major player in maintaining customer relations, advising consumers and providing them the right product. Thus, the store is the number 1 media. Atol goes one step further by allowing consumers to try on frames in store thanks to augmented reality. A real break with traditional sales and retail but also providing more interaction with the consumer, a playful solution and an unlimited stock for retailers are the main strengths of this project. Atol also developed a connected eyewear frame and associated app that allows the user to see clearly, first and foremost, but also to find his frames quickly. Simplifying consumers' lives: this is one of the key values of digital innovation today! Legrand Legrand invests heavily in the connected building. The Smart Home, where it will be possible to control all equipment remotely from your smartphone, is becoming a reality. Tomorrow, it will be possible to better manage energy in a building through connectivity, but also to bring more security to infrastructures or even perform maintenance in real time.